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Installation begins for Old Town Scottsdale parking management enhancement program


Streetline Parking App

Scottsdale, Ariz. (April 17, 2018) – Following installation and testing during April and May 2018, visitors to certain areas of Old Town will soon be able to find on-street parking spaces using Parker™ by Streetline, a mobile app for iPhone and Android smartphones. The Streetline system will also allow merchants to publish available parking near their location on their websites and encourage more customers to visit their stores. The City of Scottsdale will receive detailed analytics to help it learn more about parking behavior and needs in the area.

The pilot program includes 834 sensors that will be installed in on-street parking spaces in the northeast quadrant of Old Town Scottsdale (Scottsdale Road east to 75th Street between Indian School Road and Camelback). Curious about what this installation will consist of? Watch this three-minute YouTube video that demonstrates the installation process.

What can businesses and visitors to the area expect during installation? Here are some important details to be aware of:

  • Installation will occur during nighttime hours 7 p.m. to 4 a.m. Sunday - Thursday, April 22 – 26. Installation will resume Monday, April 29 and conclude Tuesday, April 30. Scheduling is designed to minimize traffic and parking disruption in the area.
  • The city will post signage in the area notifying drivers of any parking restrictions 24 hours before start time. Streetline’s crews will mark stalls for each day’s work at the beginning of the shift at 7 p.m.
  • Download a detailed installation plan map along with install dates per block 

Real-time parking guidance can reduce the time it takes to find parking by up to one-third. This new app aims to make Old Town Scottsdale more accessible and increase merchants’ business. Faster parking can also reduce carbon emissions and congestion and increase pedestrian and cyclist safety. 

The system works by detecting when spaces are occupied. That information is sent to Streetline’s space estimation engine, which in turn publishes that data to provide the location and availability of on-street spaces in real time. Streetline’s parking solutions have been successfully implemented in several other cities including Los Angeles, Ocala, Sarasota, Norwalk and San Mateo.

About Streetline
Streetline’s mission is to make smart companies and communities a reality through a portfolio of machine-learning enabled detection technologies as well as web and mobile applications. As the leading global provider of Smart Parking solutions, Streetline’s pioneering technology connects citizens with critical information to improve the way they live and work, while making cities more efficient and lessening their environmental impact. Streetline is part of the Kapsch Group and is headquartered in San Mateo, California, with Smart Parking deployments across the United States, Canada and Europe. The company was named one of Fast Company’s 10 Most Innovative Companies in Transportation, and IBM Global Entrepreneur of the Year.

About the City of Scottsdale
Scottsdale is one of the state’s leading job centers, with a diverse economy built on medical research, high-tech innovation, tourism and corporate headquarters. Scottsdale is home to nearly 18,000 businesses supplying over 150,000 jobs. The high-tech innovation center SkySong, located just a few miles from Old Town, is designed to help companies grow through a unique partnership with nearby Arizona State University. The Scottsdale Cure Corridor is a partnership of premier health care providers and biomedical companies seeking to advance medicine and patient care through cutting-edge research. 

Media Contacts:
Jennifer Banks
Public Information Officer, Transportation Department
City of Scottsdale
(480) 312-7517

William Smith
Streetline, Inc.
(650) 242-3411